Product Marketing Manager V

Summary:
Meta Reality Labs is seeking a contract Product Marketing Manager to support Horizon, Meta's social platform where people create and play together. This role sits on the Horizon Creation PMM team and covers a parental-leave absence on one of the organization's highest-visibility programs: the managed transition of creators and consumers onto Horizon's next-generation creation stack along with the creation payout program and creator analytics.

This is a program-management-heavy product marketing role. You will own communications narrative end to end, internal stakeholder alignment, external creator messaging by phase, reactive FAQs, and crisis readiness, and you will own the creator incentive/bonus program communications that keep creator earnings continuous through the transition.

Job Responsibilities:
Primary: own the phase-by-phase communications plan for the legacy mobile creation platform's end of life, covering internal stakeholder comms, external creator messaging, the reactive FAQ framework, and the crisis playbook. Notice-period compliance (30-day minimum, plus the asset-export window) has to stay airtight.
Primary: own communications for the transitional/beta creator bonus program, including eligibility (with excluded markets), outcome-based mechanics, launch sequencing, and the 30-day notice, so that creator earnings stay continuous as legacy content is excluded and new earning paths come online.
Maintain the canonical workstream tracker, publish the weekly cross-track readout into PMM Priorities, and run the escalation playbook when a track slips.
Hold phase definitions and exit criteria, the deprecation timeline, exec sign-off, and gating dependency management as upstream product readiness dates move.
Partner with the consumer PMM domain lead (R/A) on migration phase definitions, identity mapping (what ports vs. what is lost), entry-point transitions, and legacy feature deprecation messaging.
Work with the trust and policy PMM on legal and policy sign-off, the creator data-export tool, proactive refund obligations, and the XFN readiness tracker.
Program-manage the remaining platform separation items with adjacent-org PMMs: storefront discovery and search removal, credits deprecation, and rebrand/rename comms alignment.
Run the Bonus Fund XFN weekly, and represent the program in PMM Priorities, Creator track, and Content Ecosystem pod reviews.

Skills:
High-stakes external communications ownership. Has personally owned a sensitive comms program end to end, a deprecation, sunset, migration, pricing/policy change, or incident, for an external user or creator audience, including the reactive FAQ and escalation path. This is the single most important qualification.
Cross-functional program management under moving dependencies. Can hold a canonical tracker, phase gates, and exit criteria across 6+ workstreams and many partners, and re-sequence the plan and the narrative when upstream dates slip, without waiting to be told.
Executive-grade written communication. Turns a volatile, technical, multi-dependency program into a short, clear narrative and a simple plan, for executives in one direction and external creators in the other.
Has worked on a 2 sided market platform - sourcing for both supply and demand ; incentive or bonus program mechanics, payouts, marketplace economies, or in-app purchase wind-downs.
Gaming, social, UGC, or virtual-world product marketing experience on mobile platforms; familiarity with creator communities and their sentiment dynamics.
Legal/regulatory comms fluency, notice-period requirements, data-export obligations, or EU/UK consumer-protection and refund obligations; plus demonstrated use of AI tools to speed comms production and program tracking.

Education/Experience:
Level IV (8–10 years). Minimum 8 years in product marketing, integrated marketing communications, GTM program management, or product/growth strategy.
Of that, at least 2–3 years in a role where the candidate owned external-facing communications for a consumer or creator product, ideally including at least one deprecation, migration, sunset, or crisis-comms program.
Prior experience in a matrixed organization with many cross-functional partners is required; agency-only experience is unlikely to be sufficient on its own.
Bachelor's degree in Business, Marketing, Communications, or a similar discipline. No certifications required.
Equivalent practical experience will be considered in place of the specific degree field.

This posting is for a contract assignment with Tundra Technical Solutions to provide services to Meta

The pay range that Tundra in good faith reasonably expects to pay for this position is $105/hour - $120/hour.

Tundra’s benefits offering includes optional medical, dental, vision, retirement benefits, up to 15 Days PTO per annum and a New Child Benefit.

We would like to thank you for your interest in this opportunity. However, only candidates under consideration will be contacted.

Tundra Technical Solutions is a global workforce and technology delivery firm, ranked by Staffing Industry Analysts as one of the largest in North America. At Tundra, we aren't just hiring top talent at the world's most recognizable brands; we are pioneers of social recruitment.

This post is for a contract assignment. Assignment duties and duration are subject to business needs and requirements. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other legally protected characteristics.

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