Pogo

What is Pogo?

Pogo is a dual-sided company built around consumer data. On the business side, it is an AI-powered market-research platform: brands and enterprises (across CPG, retail, restaurants, financial services, pharma, and more) run AI-moderated video interviews, quantitative surveys, and always-on behavioral intelligence against a panel of purchase-verified buyers, and Pogo makes its money by selling access to that verified dataset and research capability. On the consumer side, Pogo runs an app that pays more than 3 million opted-in Americans to monetize their own data: users connect transactions, receipts, app usage, location, and linked financial accounts, and get paid when that data is used for research and personalized advertising, and can earn more by taking paid interviews and surveys. It has tracked $470B+ in transaction volume. Pogo was founded in 2020 in New York City by Dom Wong (CEO), Shikhar Mohan (CTO), and Oskar Melking, employs roughly 214 people, and has raised about $32 million from investors including Buckley Ventures, 20VC, Village Global, and Mantis, among others. For job seekers, one distinction matters a lot: this profile is about working AT Pogo (real roles at a funded NYC startup). Earning through the Pogo app by sharing your data, or taking its paid research, is a consumer product, not a job or remote employment.

Mission & values

Give people ownership of their data and a way to get paid for it, while giving brands honest, purchase-verified consumer research powered by AI.

Qualifications

As a funded, ~214-person startup, Pogo hires the roles a B2B SaaS + consumer-app company needs. On the technical side: software engineering (backend, frontend, mobile, data, and machine learning/AI, which is central to its AI-moderated research), data science and analytics, data engineering, and security. On the product side: product management, product design, and UX research. Because its revenue is enterprise research, it hires heavily in go-to-market: sales, sales/solutions and research consulting, customer success, and research operations, plus marketing, growth, operations, finance, legal, and people. Application flow lives at joinpogo.com (careers) and its LinkedIn page. It is headquartered in New York City; some roles are remote or hybrid and others are NYC-based, and work authorization depends on the country, so check each posting. A critical note: do not confuse the two sides of Pogo. Signing up for the Pogo app to earn from your data, or doing its paid interviews and surveys, is a consumer / paid-research activity, not employment. If you want a job, apply to Pogo's actual open roles; the earnings from the app are small, passive, and unrelated to being hired.

Leadership

Hiring process

1. 1

   Apply at joinpogo.com careers

   Browse real open roles (engineering, data/ML, product, design, sales, research ops, and corporate) and apply through the Pogo careers page or LinkedIn. This is separate from signing up as an app user.

2. 2

   Recruiter screen

   Confirms role fit, level, location and work authorization, remote/hybrid vs NYC expectations, and pay.

   About 7 days

3. 3

   Technical or role-specific interview

   Engineering/data: coding and system design. Product/design: portfolio and case. Sales/research: a discovery or research scenario.

   About 10 days

4. 4

   Team interviews

   Cross-functional interviews with the team on depth, ownership, and fit for an early-stage startup.

   About 10 days

5. 5

   Offer

   Offer with base plus equity (and OTE for sales roles), aligned to role and location.

   About 7 days

Funding

Awards & recognition

• Raised ~$32M for its AI purchase-verified research platform · 2026

  Pogo

• 3M+ US app users; $470B+ transaction volume tracked · 2026

  Pogo

Company information

• Industry: Market Research / Consumer Data (AI) + Rewards App
• Location: New York, NY, USA (some remote/hybrid)
• Founded: 2020
• Employees: 214
• Website: www.joinpogo.com ↗
• LinkedIn: Company page ↗

Frequently asked questions