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Product Marketing Manager IV
United States
June 30, 2026
Job description
About the Role
We're looking for a Senior Product Marketing Manager to join the Cross-Meta Ecosystem team within Central Products. This role is at the intersection of product strategy and consumer marketing — you'll shape how billions of people understand, adopt, and find value in the connected Meta ecosystem.
You'll partner closely with cross-functional product teams, data science, design, and marketing leadership to develop go-to-market strategies that drive meaningful adoption of foundational products that span Facebook, Instagram, WhatsApp, and Messenger.
Responsibilities
Go-to-Market Strategy: Own end-to-end GTM strategy for major consumer product launches and migrations, including audience segmentation, messaging frameworks, channel strategy, and rollout planning across global markets
Consumer Insights & Positioning: Develop deep understanding of user motivations, behaviors, and barriers; translate into positioning and messaging that drives adoption and positive sentiment at scale
Cross-Functional Partnership: Serve as the strategic marketing voice within product teams — influence product roadmaps by bringing the consumer lens, identify opportunities to drive business metrics through marketing interventions
Metrics & Measurement: Define success metrics, build measurement frameworks, and use data to optimize marketing approaches; connect marketing activities to product adoption funnels and business impact
Narrative & Storytelling: Craft compelling narratives for both consumer-facing communications and internal leadership audiences; translate complex product experiences into clear value propositions
Market-Level Execution: Adapt global strategies for market-specific launches; manage sentiment and perception across diverse user bases during major product transitions
Stakeholder Influence: Present strategies and recommendations to senior leadership (Director/VP level); build conviction for marketing investment and approach
Years of experience required: 5+
Education: Bachelors Degree, Masters preferred
Top 3 Must Have Skills:
1. GTM strategy (owning this end to end, including segmentation, targeting, positioning, execution).
2. Owning ambiguous problem spaces (take loosely defined opportunities and structure them into clear strategies with measurable outcomes),
3. Relationships (must be good at building relationships, creating new connections, navigating relationships in a big org, not being annoying to people)
Top 3 Nice to Have Skills:
1. Software PMM experience ideally at a big tech company,
2. strategic range — balance near-term execution excellence with longer-term strategic thinking; connect your work to org-level priorities,
3. Initiative (proven track record of finding opportunities, going after them, and driving impact from them)
This posting is for a contract assignment with Tundra Technical Solutions to provide services to Meta.
The pay range that Tundra in good faith reasonably expects to pay for this position is $100/hour - $110/hour.
Tundra’s benefits offering includes optional medical, dental, vision, retirement benefits, up to 15 Days PTO per annum and a New Child Benefit.
Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Los Angeles Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, qualified applicants will be considered for assignment with arrest and conviction records. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, meet client expectations, standards, and accompanying requirements, and safeguard business operations and company reputation.
Tundra Technical Solutions is among North America’s leading providers of Staffing and Consulting Services. Our success and our clients’ success are built on a foundation of service excellence. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Unincorporated LA County workers: we reasonably believe that criminal history may have a direct, adverse and negative relationship with the following job duties, potentially resulting in the withdrawal of a conditional offer of employment: client provided property, including hardware (both of which may include data) entrusted to you from theft, loss or damage; return all portable client computer hardware in your possession (including the data contained therein) upon completion of the assignment, and; maintain the confidentiality of client proprietary, confidential, or non-public information. In addition, job duties require access to secure and protected client information technology systems and related data security obligations.
The Meta CWX Program is enabled by a cutting-edge software platform called TalentNet that leads the contingent labor world for technology innovation. The software platform leverages Machine Learning and Artificial Intelligence to make sure the right people end up in the right job.
At Meta, we are constantly iterating, solving problems, and working together to connect people all over the world. That’s why it’s important that our workforce reflects the diversity of the people we serve. Hiring people with different backgrounds and points of view helps us make better decisions, build better products, and create better experiences for everyone.
We give people the power to build community and bring the world closer together. Our products empower more than 3 billion people around the world to share ideas, offer support, and make a difference.
This posting is for a contract assignment with Tundra Technical Solutions to provide services to Meta. Please note that this is not a full-time employment opportunity. Candidates selected for this role will be engaged as contractors for the specified duration of the project. For any inquiries regarding the terms of the contract or engagement, please contact Tundra Technical Solutions directly.
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The mission of the Marketing Insights team is to understand the needs, experiences, behaviors, and attitudes of our users and customers to maximize the value Meta can deliver across our platforms and services.
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an Account Director, Paid Media based in the United States.
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